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FREE Webinar: June 30 – Making Recycling Matter: Trends, Tips and Tools


FREE Webinar

Join us Thursday, June 30 at 9:00 am (EST)

Join Brenda Pulley and Alec Cooley of Keep America Beautiful

as they share information on


Making Recycling Matter:  Trends, Tips and Tools

Many factors play a role in making recycling successful. Three key factors guide Keep America Beautiful’s  (KAB) work to improve recycling in America: convenience, communication and cause.   KAB is focused on how to make recycling an easy action to take. By educating and engaging individuals to recycle more of the right things—at home, at work, at school and on-the-go—we can help make recycling more economically viable, creating jobs and providing recyclables to manufacture new products and packaging, while continuing to reap greater environmental and community benefits.

Join this webinar to hear about KAB’s programs, research, tools and resources available to support you in promoting recycling as well as learn more about insights regarding consumers’ recycling attitudes and behaviors.

More about Brenda:

Brenda joined Keep America Beautiful (KAB) in October 2010 to enhance the organization’s efforts to improve recycling – specifically how to increase awareness, motivation and action to increase more of the right things.  In her role to grow the reach and impact of KAB’s recycling initiatives, she is responsible for strategic planning, research, and program design and implementation.  Brenda also serves on the Board of Directors of SERI (Sustainable Electronics Recycling International) – whose mission it is to promote environmentally responsible reuse and recycling practices throughout the electronics sector and serves as the home of the R2 standard.

Prior to joining KAB, Brenda served as the Vice President of Corporate Affairs and Communications for Novelis – a global aluminum rolling and recycling company.  Brenda has worked on various environmental issues both in the public and private sectors, starting her career working for the U.S. House of Representatives, Energy and Environment Small Business Committee. 

More about Alec:

Alec Cooley joined Keep America Beautiful in the fall of 2009 as the Manager of Recycling Programs. Alec’s responsibilities include program management of the organization’s public space recycling initiatives as well as the overall collegiate based programming including the RecycleMania competition.  Before coming to KAB, Alec was the Collegiate Programs Manager for the National Recycling Coalition for three years. Previous to NRC, Alec managed solid waste and recycling programs for Humboldt State University in Northern California. He currently lives in Charleston, South Carolina.


Recycle Florida Today Members:  FREE – it’s included in your membership!

Non-Members:  $10 per webinar.  Great News!  The June 30 webinar is complimentary for all to attend, so register today.